Thursday’s Grand Prix winners include AXA’s highly awarded domestic abuse campaign and Columbia’s challenge to flat-earthers.
See a message from Flavor Flav, AI advice from Cindy Rose and a brainstorm from Kristen Cavallo and Susan Credle.
The hackathon resembles a global audition for builders that can use AI to address stubborn marketing bottlenecks in fresh ways.
Procter & Gamble is emphasizing a human + AI approach as it continues to bolster in-house capabilities.
Wednesday’s Grand Prix winners include KitKat's heist PR masterclass, Heineken's IRL Whatsapp campaign and Uber Eats' customizable Super Bowl commercial.
Great commercials endure because they tell genuine stories that become part of culture, outlasting products and shaping shared memories through emotional connection.
A pitch deck for the new platform shows the opportunities for sponsored content available to brands.
Founder and CEO Haley Rosen discusses building a media brand around women’s sports as audiences and sponsorships grow.
Procter & Gamble is emphasizing a human + AI approach as it continues to bolster in-house capabilities.
Verizon is carving out a hockey hunk-focused marketing niche.
After my first day at Cannes Lions, two things stood out immediately: the festival feels busier than it did a year ago, and ...
Roughly 20% of the queries coming into ChatGPT have a direct commercial intent, OpenAI’s David Dugan said at Cannes.