Restaurant loyalty programs are under more pressure than ever to deliver. This means restaurants must focus on smarter ways to keep guests coming back—and spending more when they do. The good news?

Accor uses their loyalty program to give increased access to sports, entertainment and food for travel savvy consumers.

LONDON--(BUSINESS WIRE)--A new international research study conducted by Valuedynamx, a Collinson company and leading global provider of curated, data-driven purchase rewards, highlights ripe ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

Consumer loyalty is not disappearing. More than half of adults still participate in loyalty programs. The question is will those programs give them reason to stay.

Yet surprisingly few explain how they determine whether those outcomes were actually caused by their product. When a vendor ...

Budgets are tighter, discount fatigue is real and engagement alone no longer passes as proof that a program is working. CMOs are being asked a simpler, tougher question: What is loyalty actually ...

Conventional wisdom in marketing has been clear: if you want to build loyalty, you go straight to the consumer. You own the relationship, control the data and optimize every touch point. That model ...

Loyalty programs sound great in theory, but the reality can be wildly inconsistent. Some truly help your money go further, while others hide behind confusing rules and low-value points that feel ...

ST. LOUIS--(BUSINESS WIRE)--The discounts are getting deeper as Save A Lot, one of the country's largest discount grocery chains, debuts its first-ever loyalty program: Save A Lot Rewards. Provided ...