The new year offers a fresh start—a chance to reevaluate, recharge and prepare for the race ahead. For businesses, this means setting ambitious goals, reviewing past performance and strategically ...

You may have taken the time to invest in the best training and equipment for your mobile security teams, but have you considered setting KPIs for your field operations? In this whitepaper, TrackTik ...

What if a firm could tap into expertise from all divisions to inform the all-important KPI of customer lifetime value? Going a step further, imagine a CLV-focussed conversation among direct marketing ...

A vital question for organizations is: How do they measure success? As companies grow larger and more complex, determining what metrics to use to evaluate performance gets harder. Traditionally, ...

Any brand leader or business owner will tell you that one of the most important aspects of the job is setting and measuring growth goals. Tracking growth isn’t just good for your bottom line; it’s ...

In today’s volatile and fast-paced business landscape, traditional Key Performance Indicators (KPIs) are increasingly insufficient. Static, backward-looking metrics often fail to capture emerging ...

The mantra behind key performance indicators (KPIs) is imprinted on the brain of every executive in the world: “If you can’t measure it, you can’t manage it”. The trouble is many companies don’t know ...

In the smart home space, data is only as powerful as the story it tells,” says Simran. “KPIs give structure to that story. The PropTech (Property Technology) sector is witnessing a dramatic change, ...

How can you turn your B2B marketing goals into well-defined and measurable KPIs? And why should you do that? Our blog and handy guide can help. As every seasoned marketer knows, planning is everything ...