While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types. In general, short-form ...

Forbes contributors publish independent expert analyses and insights. I cover leadership and corporate presentations. Aug 18, 2025, 09:00am EDT less is more - handwriting on a stack of index cards ...

Peter Boyd is an attorney and the Founder of PaperStreet. He has successfully helped 2,000 law firms with their websites and marketing. Law firms can use blogs as critical tools to establish thought ...

Short-form videos are no longer a passing trend – they are here to stay. Short clips on platforms like TikTok, Instagram Reels, and YouTube Shorts have taken over our feeds and continue to thrive on ...

As more and more travelers turn to short-form content for trip discovery and inspiration, the stage is set for destination marketing organizations (DMOs) to fully embrace this popular format as the ...

As consumer content preferences shift increasingly toward short-form video on social media channels, travel brands — which often have rich, visually compelling content to leverage — have an ...

In 2025, the battle for attention is being won in under 60 seconds. Short-form video is increasingly delivering measurable performance outcomes. This article explores how you can harness short-form ...

The California Office of Environmental Health Hazard Assessment (OEHHA) recently amended its regulations concerning requirements for consumer product warnings to qualify for “safe harbor” protection ...

Opinions expressed by Entrepreneur contributors are their own. I started popping into my marketing department’s meetings about a year ago. They were doing a lot of great things, but I noticed ...

Short-form video content managed to become quite popular in the last couple of years. We’ve been seeing such content for quite some time, and services for it as well, but it was never as popular as it ...