In today’s hyper-connected world, your phone’s maps app predicts when it is time to head to "work,” health trackers buzz to remind you to stretch your legs, and voice-activated devices nudge you to ...

Not all fast-food apps are created equal. Here are some of the top-performing franchise loyalty apps — and why they offer the best value for customers. Fast-food franchises increasingly use loyalty ...

The smartphone has become the center of digital life. Every journey, from shopping to issue troubleshooting to entertainment, increasingly begins and ends on our mobile devices. For brands, this shift ...

Engagement is a key driver of measurable growth in QSRs, where loyalty programs have evolved from punch cards and stamps to an integral part of everyday life on customers’ personal devices. With ...

Loyalty programs are having a full-circle moment. Before the digital age, they were mostly punch card-style analog programs. Then, came email signup lists, and for a while it seemed like every other ...