The development of marketing strategies is a key part of a small-business owner's business plan that he prepares on an annual basis. Strategies are the actions the business owner intends to take to ...

Tactical planning is an important element in business, and it varies somewhat from common strategic and operational planning methods. The tactical planning process happens in real-time, pursuing short ...

A tactical plan is crucial if you want to put your business strategy into play. A strategy is an overarching vision for your company, but means absolutely nothing when no action is put behind it. That ...