You just don’t want to be unprotected. It’s that simple. If one is planning a deep dive or exploring the world, being equipped with a watch that has a good rubber strap is the way to go. It was on ...

The MoonSwatch has earned more than its fair share of positive attention ever since it broke the internet in Q1 of 2022. Beyond the expected griping around its limited availability, though, the most ...

Several high-end brands have been offering variations of the athleisure look. By Milena Lazazzera In the eight years since its addition to the Merriam-Webster dictionary, athleisure, a label for ...

Once upon a time rubber strap watches belonged firmly in the sea (dive watches) or in gym bags (smart fitness watches). But as the trend for more casual personal style grows, rubber strap watches have ...

When discussing watches, they are often judged by their complications, craftsmanship, and numerous features. The strap, however, is hardly brought up. But it’s more crucial than you think. It touches ...

Detroit’s Shinola continuously searches out opportunities to work with American suppliers. Not only does this help to reverse the course of globalization one watch at a time, but it increases ...

When Shawn Mendes matched his Patek Philippe to his khaki trunks, he showed that the rubber watch strap, once considered merely utilitarian, can be luxe too You could think of rubber-strap watches as ...

Ask a watch guru about their favourite watch collabs, and chances are, the Swatch x Omega MoonSwatch phenomenon will be in the mix. Now the affordable link-up – which has so successfully brought ...