Coinzilla rolls out a retargeting service aimed at helping Web3 advertisers re engage high intent crypto users.

For every customer who visits a brand’s website but leaves without making a purchase, retargeting ads have long been the go-to strategy for marketers aiming to convert them. However, once the go-to ...

Advertisers have finally begun to consider search retargeting as a way to increase accuracy when targeting ads. They're still not ecstatic about the increase in price, compared with serving up plain ...

We all know the importance of retargeting users who have visited your website but haven’t converted. If yours is a lead generation business that has a longer sales cycle, you know it is even more ...

Most B2B marketers know LinkedIn Ads for its strong prospecting capabilities. But one of its most powerful features – retargeting – is often overlooked. Beyond website visitors, LinkedIn offers ...

Many marketers learned from marketing classes that it is less costly to sell more to existing customers than to acquire new customers. So they pour money into retargeting and re-marketing campaigns in ...

Paid search, or pay-per-click (PPC), is a staple of many digital marketers, and though effective, it is more significantly more powerful when coupled with other marketing strategies, particularly ...

How many times have you added a consumer product to your virtual cart only to get distracted, hesitate, or simply exit out of the window? And how many times have you seen an ad for the very same ...