We won't hide it Malin and Goetz is a go-to Esquire brand and has been for a while. Everything from home spray that smells like tomatoes to this very good hair pomade. It's a lightly scented cream ...

Water-based pomade: Easier to apply and rinse out. They provide similar hold and shine, with the added benefit of being more lightweight and suitable for daily use. Pomades come in various strengths ...

Mark Townsend, superstar hairstylist to Gal Gadot, Dakota Johnson and the Olsens, weighs in on the slick trend and how to get in on it. By Kathryn Romeyn “I am seeing a real return of pomades,” says ...

If you don't know your gels from your pomades, you're not alone. The world of men's hair product is daunting, but don't be afraid. We've distilled it down to three basic categories that should suit ...

Every product was carefully curated by an Esquire editor. We may earn a commission from these links. Here’s how we test products and why you should trust us. From the June/July 2014 issue. Before you ...