If there's one thing we know about rebrands, it's that many consumers hate change. From the biggest branding evolutions to the tiniest logo tweaks, when a change comes there's guaranteed to be some ...

To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative industries. In the article that follows, I'll share 7 hot trends that are likely to ...

There are a dozen or more ways to handle the process of designing a logo for a business. For example, you can do it yourself as the entrepreneur behind the company; hire a firm or a freelancer to ...

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

Imagine walking down a bustling street, surrounded by a sea of signs and symbols, each vying for your attention. Among them, a few logos stand out, instantly recognizable and effortlessly ...