Advanced analytics has taken over sports in the past decade. From the hardwood to the diamond (and beyond), number-crunchers have reshaped the way sports are played at the highest level. The greatest ...

FRISCO, Texas — The growth of women’s golf is everywhere at the 2025 KPMG Women’s PGA Championship at Fields Ranch East at PGA Frisco. That explosion starts with the purse size, which is up to $12 ...

AUSTIN, Texas, Nov. 2, 2023 /PRNewswire/ -- Zelus Analytics, the Austin-based sports analytics company that is transforming player evaluation and in-game decision-making announced today that it has ...

And now, a report from the Masters Golf Tournament in Augusta, Ga. Not about the azaleas and history that tug at our hearts. This is a story about the head. Numbers-crunching has become a big deal in ...