Your support goes further this holiday season. When you buy an annual membership or give a one-time contribution, we’ll give a membership to someone who can’t afford access. It’s a simple way for you ...

The concept of “the funnel” is a sacred cow in marketing. The basic concept of leads progressing through a series of steps of escalating interaction until they finally make a purchase is intuitive. At ...

Solomon Thimothy is Founder and CEO of OneIMS, where he works with clients to develop customized and effective marketing strategies. To continue reading this content ...

Dr Surabhi Singh has an experience of around 20 years in academics and industry. Being an ardent researcher, her areas of academic interest include Digital Marketing, Consumer Behaviour, Marketing ...

As most anyone who has ever taken a marketing class knows, one of the two grand gurus of the marketing discipline, Theodore Leavitt (the other one being Phillip Kotler), coined the famous phrase, ...

A few months ago, I asked a broad range of marketing leaders: Does the marketing funnel still work for you? Or are you moving into something else? This sparked several heated debates and ultimately ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. I’ve been a marketing funnel advocate ever since HubSpot’s founder coined the term “inbound ...

In many long-term care facilities, wound care starts at the top of an individual’s healthcare team, with the doctor or lead nurse examining the resident for wounds and recommending treatment for them.

Renter-centric tech drives centralization, ideal renter experiences, cost savings for companies and relief for overstretched teams; Series B-2 led by RET Ventures and industry leaders TAMPA, ...

TAMPA, Fla.--(BUSINESS WIRE)--Funnel Leasing, the only Renter Management Software platform, today announced a new client, CARROLL, a national real estate investment firm, is now using Funnel’s ...