Facebook has a massive social media presence, with more than 253.56 million U.S. users, according to Statista. It also enjoys high user engagement: On average, Americans 18 and older spend over 32 ...

Yasmin Walter of KMD Books is a multi-award-winning entrepreneur, international bestselling author and modern publisher based in Australia. In today's rapidly evolving business landscape, the quest ...

Doing business in a hypercompetitive landscape requires transformational performance to succeed. Conventional models of marketing and brand strategy continue to falter as digital disruption and ...