Ayesha Malik paced the hair care aisle at the Spokane, Wash. Walmart in frustration. It was 2013, and the then-23-year-old student couldn’t find the right products for her dark brown ringlets, which ...

Add Yahoo as a preferred source to see more of our stories on Google. Not only is this DevaCurl discount a big deal because the brand rarely marks down their popular products, it’s also major because ...

Add Yahoo as a preferred source to see more of our stories on Google. Hair care brand DevaCurl is refreshing its product lineup with new ranges and new formulas. The hair care brand, in a bid for ...

Former aficionados of the popular haircare brand DevaCurl are now decrying the company, alleging that consistent use of its products has led to adverse symptoms, such as hair loss and damage, scalp ...

NEW YORK CITY -- The maker of a line of hair care products created in New York City and popular with people who have curly hair is retesting its own products amid mounting complaints from customers.

DevaCurl is running additional tests on its products after many longtime users claim that the formulas have caused extreme hair loss and damage. The popular curl care brand released a statement to ...

If you’ve got kinky or curly hair — chances are you’ve heard of the brand DevaCurl. Being founded in an NYC salon back in 1994, DevaCurl became the first place dedicated to stylizing and treating ...

For years now, more and more people have been embracing their natural hair. They're choosing to let it curl rather than straightening it with heat and chemicals. And if you're part of the curly hair ...

When we heard DevaCurl was launching new products, we couldn’t wait to check them out. To get the ultimate (and real) review, ESSENCE Staffer Carmen Jones took a 2×2 challenge—she tried two products ...