Colour shapes consumer expectations before taste. Here’s how dairy brands can use natural colour cues to boost ...
Spot the robin’s egg blue of a Tiffany box, and you know there’s luxury inside. Or the sturdy brown of the UPS truck, and you expect reliable service. Yellow Minions make you smile, and Valentino’s ...
Earlier this month, the Pantone Color Institute announced its Color of the Year for 2025, Pantone No. 17-1230 Mocha Mousse – a cozy, warm brown evoking the indulgent qualities of chocolate and coffee.
Following 2025’s “Mocha Mousse” moment, Pantone has crowned “Cloud Dancer” as its Color of the Year for 2026. The “billowy, balanced white” will serve as a symbol of “calming influence in a frenetic ...
The design world is already calling next year's color trends. So far, popular paint companies like Valspar, Benjamin Moore and more have revealed their picks for 2025 Color of the Year, with more ...