Givenchy Beauty has unveiled a makeover to its Givenchy Beauty House experience on Roblox in celebration of Pride Month in June, according to details shared with Marketing Dive. The space now features ...

e.l.f. Beauty is expanding its partnership with Roblox, becoming the first beauty brand to test real-world commerce in the virtual gaming platform. Walmart will power e.l.f.'s new virtual kiosk, where ...

e.l.f. Beauty Inc (NYSE:ELF) is expanding its collaboration with Roblox Corp (NYSE:RBLX), becoming the first beauty brand to test real-world commerce on the platform, powered by Walmart Inc (NYSE:WMT) ...

Fenty Beauty is partnering with Roblox to launch a four-week Fenty Beauty and Fenty Skin experience on Roblox, the company said in a press release on Tuesday. The experience centers on product ...

Andrew Kessel was a breaking news writer for Investopedia until October 2025. He previously covered markets for Proactive Investors, with a focus on small-cap stocks in fintech, healthcare, mining, ...

OAKLAND, Calif.--(BUSINESS WIRE)--In another eyes.lips.first., e.l.f. (NYSE: ELF) is expanding its collaboration with Roblox (NYSE: RBLX), making e.l.f. the first beauty brand to test real-world ...

Metaverse mania may be on the downslide for traders and speculative investors, but the development energy behind it still bubbles — and beauty brands like Fenty Beauty are now lavishing in the froth.

Roblox is launching e-makeup. The gaming platform, which counts a growing base of 144 million daily active users, has unveiled an inaugural assortment of 100-plus makeup items via its Avatar ...

Roblox is launching e-makeup. The gaming platform, which counts a growing base of 144 million daily active users, has unveiled an inaugural assortment of 100-plus makeup items via its Avatar ...

Fenty Beauty makes its Roblox grand entrance as many others have built virtual brand representations on Roblox, including Nike, Gucci and Forever 21. “Beauty experiences are meant to be fun, so I’m ...