Apple will begin using AI technology to power the discovery of apps on the App Store, the company announced at this week’s Worldwide Developers Conference (WWDC 25). In a session focused on updates to ...

Apple is testing a new design for App Store search ads on iPhone. Some users on iOS 26.3 are noticing that the blue background around sponsored results is no longer shown, blurring the line between ...

Apple has redesigned the web interface for its App Store, making it actually usable for people who aren’t viewing the store on Apple devices. Before this update, users could see individual pages for ...

Apple is rolling out a round of enhancements that will make it easier for developers to submit, manage, and market their apps on the App Store. Here’s what’s new. As detailed in the News section of ...

With no fanfare, Apple has launched a new App Store website that brings together the individual platform stores for iOS, iPadOS, macOS, visionOS, watchOS, and tvOS. It’s a well-designed, responsive ...