LEGO has unveiled a huge change to its iconic building bricks that bring your creations to life. The popular Danish toy brand ...

Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...

After spending time with LEGO Smart Play at CES, I can properly explain what the Smart Brick really does, why launching it ...

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

You might have thought you’d seen every possible size and shape of brick and accessory, but the brand is about to ruin your ...

LEGO's reveal of the Smart Brick and Smart Play builds has me frowning over features and how this new "layer" of production ...

Simons then moved the Smart Bricks away from the ruler and performed the same trick. Using just a pair of Smart Bricks, he ...

Lego is launching its new Smart Play system with three Star Wars sets that will be released on March 1st. ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start ...

A day on from the official reveal of LEGO Smart Brick, the company has responded to concerns that its big announcement poses ...