BUFFALO, N.Y. (WIVB) — New Era made its first fitted baseball cap in the early 1930s. In 1954, the cap was redesigned to be more of a uniform piece for the sport. Now, 69 years later, they are ...

New Era is celebrating its annual 59FIFTY Day on May 9 with a limited-edition, seven-cap collection created alongside legendary filmmaker and cultural visionary Spike Lee The drop honors the 30th ...

When you’re a Yankees fan, you never need much of an excuse to buy the latest version of Major League Baseball’s most iconic hat, and New Era is happy to give you reasons. The latest? 59FIFTY Day, ...

A different look is available for fans wanting to represent their favorite MLB teams in a unique way is live. Major League Baseball, along with its longstanding partnership with New Era, has come out ...

As part of its 70th anniversary this year, New Era has released images of MLB hats for the 59Fifty Day collection. Teams featured in the collection include the San Diego Padres, Philadelphia Phillies ...

BUFFALO, N.Y. — If you're a cap person, you recognize the silhouette. Fitted, flat brim, with a shiny gold sticker. In honor of Tuesday's date, 5/9, Buffalo-based New Era Cap is celebrating the ...

The 59FIFTY isn't just a hat; it's a cultural staple that just turned 30, and New Era is marking the milestone with a fresh wave of designs that blend heritage with modern aesthetics. Meanwhile, Hat ...

Celebrating the 70th anniversary of its signature cap, New Era has unveiled The 59FIFTY Story, a documentary charting the famed silhouette’s journey from standardized baseball uniform to cultural ...

Just over one month into the 2025 MLB season and the defending champion Los Angeles Dodgers are out to a 25-13 start. One of the most iconic logos in sports, many people don the Dodgers’ logo on a ...

The first hat is an all black 59FIFTY fitted cap, consisting of a green undervisor and 3D logo on the crown. The other features the same colors in bucket hat form. Both bear the company's "double ...

Every year on May 9, New Era's game-changing 59FIFTY® fitted cap silhouette is honored for its cultural influence, generational relevance and storied legacy. To mark this year's 59FIFTY Day, New Era ...